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Aries

Aries

Italian-born English-based Sofia Prantera is the renegade brain behind cult streetwear brand Aries. After moving to London from Rome to study fashion at Central St Martins in the mid-90s, Sofia embraced rave culture -- a place where traditional fashion was slightly unfashionable. Five years ago she and graphic designer Fergus Purcell, the man behind Palace Skateboards’ infamous Penrose triangle logo, formed Aries, brought about for a desire for well made streetwear.

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